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https://mediawrites.wordpress.com/2008/10/21/coca-cola-polar-bears-pr-campaign/
Oct 21, 2008 · The following is an analysis of the Coca Cola Company's Polar Bear Support Fund public relations campaign. This page includes an analysis of the campaign itself, use of news releases and the subsequent news stories written by the press employing Coca Cola's news release. The Campaign The Coca-Cola Company is one of the oldest…
https://science.time.com/2011/10/27/why-coke-is-going-white-for-polar-bears/
Oct 27, 2011 · Coke and the environmental group World Wildlife Fund (WWF) have joined together to promote the Arctic Home project, which will involve turning 1.4 billion Coke cans white, emblazoned with the image of a mother polar bear and her cubs pawing through the Arctic. There will also be white bottle caps on other Coke branded drinks, all running from ...
https://www.csrwire.com/press_releases/22454-The-Coca-Cola-Company-Supports-Polar-Bear-Conservation-Efforts-With-World-Wildlife-Fund-WWF-
Oct 03, 2019 · The Company has also established a conservation seed fund called the Coca-Cola Polar Bear Support Fund, which will support new and existing projects by WWF. "The polar bear has been an icon of Coca-Cola holiday marketing for nearly a century," said Jeff Seabright, vice president, Environment and Water Resources.
https://richardmahecha.blogspot.com/p/osos-polares.html
The Coca-Cola Company create in 2007 The Polar Bear Support Fund, to raise money to help the polar bear.Coke has donate more than $500.000 to the cause and with the Coke Rewards program other $100.000 not only for the polar bear but also to help support world wildlife.
http://blogs.reuters.com/environment/2011/10/25/cokes-new-look-polar-bear-white/
Oct 25, 2011 · Photo credits: REUTERS/Geoff York/World Wildlife Fund (World Wildlife Fund photograph taken along the western shore of Hudson Bay in November 2010 shows a female polar bear with two cubs near Churchill, Canada, in this image released to Reuters on February 9, 2011. New Coke cans (World Wildlife Fund/Coca-Cola)
https://climateandcapitalism.com/2012/01/04/coke-helping-polar-bears-exploiting-developing-countries/
Jan 04, 2012 · Pointing out on its website that the rapid loss of sea ice in the Arctic threatens the future of the polar bear, Coke says it is extending its financial support for the World Wildlife Fund (WWF) with $2-million over five years toward conservation efforts.
https://www.bigcommerce.com/blog/coca-colas-polar-bears-campaign/
Coca-Cola has been fortunate — and savvy — enough to ingrain itself in the minds of holiday shoppers with two uniquely popular campaigns. On top of Santa infamously donning the Coke-red robes, Coca-Cola introduced the polar bear as a mascot back in 1922.. They’ve periodically used a mother bear and cubs in seasonal advertising for decades to follow.
https://www.coca-cola.co.uk/newsroom/press-releases/coca-cola-and-wwf-announce-new-arctic-home-campaign
Jan 17, 2013 · • Since 2007, Coca-Cola has supported WWF polar bear conservation efforts, through projects like the Polar Bear Support Fund. These funds were used to help WWF carry out important Arctic fieldwork, as well as the purchase of polar bear trackers and other research equipment.
https://mission-blue.org/2011/10/white-coke-can-raises-awareness-for-polar-bears/
Along with the white cans, expect to see white caps on bottles of Diet Coke, Sprite and many of the company’s other products, according to The Coca-Cola Company. The white Coke cans will be in stores through February. For more information about The Coca …
https://www.worldwildlife.org/press-releases/arctic-home-generates-over-2-million-in-donations-for-polar-bear-conservation
Apr 18, 2012 · “Precious polar bear habitat is disappearing at an alarming rate, and without intervention, so will this magnificent bear. The success of Arctic Home gives me hope for the polar bear’s future.” The polar bear has been a beloved Coca-Cola icon since 1922, and this campaign is Coke’s way of helping to preserve its Arctic habitat.
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