Marketing Decision Support System Dss

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Decision Support System (DSS) in Industrial Marketing

    http://www.yourarticlelibrary.com/marketing/decision-support-system-dss-in-industrial-marketing/22574
    Decision Support System (DSS) in Industrial Marketing! A marketing information system produces information that supports many of the day-to-day decision making needs of the management. Reports, displays and responses produced by such systems provide information that managers have specified in advance as adequately meeting their information needs.

Marketing decision support system (MDSS) - PMLiVE

    http://www.pmlive.com/intelligence/healthcare_glossary/Terms/m/marketing_decision_support_system_mdss
    Marketing decision support system (MDSS) A system used to manipulate a collection of data to interpret and explore potential business scenarios in order to make management decisions. Marketing decision support systems (MDSS) are considered by some businesses a key tool in gaining the edge over competitors.

Decision Support System (DSS): Meaning, Features and Users

    http://www.yourarticlelibrary.com/management/decision-making-management/decision-support-system-dss-meaning-features-and-users/70296
    A decision support system must generate information in such a form that executives may understand and at a time when such an information is needed and place the information under the direct control of the executives. Thus, the DSS enables the business executives to take the efficient, effective and economic decisions.

Marketing Decision Support Systems – The Mix. My Blog

    https://thoughtstheatre.wordpress.com/2011/08/14/marketing-decision-support-systems-the-mix/
    Aug 14, 2011 · A marketing decision support system (DSS) is an interactive, flexible computerized information system that enables managers to obtain and manipulate information as they are making decisions. A DSS bypasses the information-processing specialist and gives managers access to useful data from their own desks.

USING DSS FOR MARKETING DECISION -MAKING: THE MDSS

    http://iacis.org/iis/2002/MalecHayen124.pdf
    The development and deployment of a marketing decision support system (MDSS) represents an emerging trend in the field of marketing in which the increased application of decision support system (DSS) technology enhances decision-making.

Decision Support System—DSS Definition

    https://www.investopedia.com/terms/d/decision-support-system.asp
    A decision support system (DSS) is a computerized program used to support determinations, judgments, and courses of action in an organization or a business. A DSS sifts through and analyzes massive amounts of data, compiling comprehensive information that can be used to solve problems and in decision-making.

Chapter 9 - TF Flashcards Quizlet

    https://quizlet.com/54738184/chapter-9-tf-flash-cards/
    A marketing decision support system (DSS) is an interactive, flexible, computerized information system that bypasses information-processing specialists and gives managers access to useful information from their own desks.

Decision support system - Wikipedia

    https://en.wikipedia.org/wiki/Decision_support_system
    A decision support system (DSS) is an information system that supports business or organizational decision-making activities. DSSs serve the management, operations and planning levels of an organization (usually mid and higher management) and help people make decisions about problems that may be rapidly changing and not easily specified in advance—i.e. unstructured and semi-structured …



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