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https://www.researchgate.net/publication/46510492_New_Product_Development_with_Dynamic_Decision_Support
The objective of this study is to apply decision support techniques (especially Bayesian networks) to the area of new product development management in order to address some of the shortcomings ...
https://www.sciencedirect.com/science/article/pii/S0167923611001229
A decision support system for new product development and relationship marketing is proposed that focuses on the modeling of customer purchasing behavior and the NCLV. The proposed system consists of a CPB model (sub-model 1) and an NCLV estimation model (sub-model 2). The structure and formulation of these two sub-models are described.Cited by: 97
https://dl.acm.org/citation.cfm?id=2064353
Decision-makers can also make use of the system to build up confidence in new product development in terms of idea generation and product improvement. The application of the proposed system is illustrated and confirmed to be sensible and convincing through a case study. ... A dynamic decision support system to predict the value of customer for ...Cited by: 97
http://isiarticles.com/bundles/Article/pre/pdf/2782.pdf
A dynamic decision support system to predict the value of customer for new product development S.L. Chan⁎, W.H. Ip Department of Industrial and Systems Engineering, The Hong Kong Polytechnic University, Hung Hom, Hong Kong
https://www.researchgate.net/publication/220196092_A_dynamic_decision_support_system_to_predict_the_value_of_customer_for_new_product_development
A dynamic decision support system to predict the value of customer for new product development Article in Decision Support Systems 52(1):178-188 · December 2011 with 117 Reads How we measure 'reads'
https://www.deepdyve.com/lp/elsevier/a-dynamic-decision-support-system-to-predict-the-value-of-customer-for-x0zDqIxkHo
Dec 01, 2011 · Read "A dynamic decision support system to predict the value of customer for new product development, Decision Support Systems" on DeepDyve, the largest online rental service for scholarly research with thousands of academic publications available at your fingertips.
http://yadda.icm.edu.pl/yadda/element/bwmeta1.element.ieee-000004349518
The research approach is one of decision structuring and modelling. A three step decision structuring framework is used to develop a conceptual model, based on a Bayesian network, to support new product development management. The result is a Bayesian network that incorporates the knowledge of experts into a decision support model.
https://pdfs.semanticscholar.org/81c2/fae9fb185914fb1fc76035ef8b720dd7b654.pdf
The study by Chan & Ip (2011) proposed a decision support system for new product development, which consists of two submodels. The system provides the buying behavior of customers using a system dynamic approach based on three elements: the attractiveness of the product, customer preferences and satisfaction, and marketing strategy.
https://www.academia.edu/4695016/A_dynamic_decision_support_system_to_predict_the_value_of_customer_for_new_product_development
A dynamic decision support system to predict the value of customer for new product development
http://isiarticles.com/bundles/Article/pre/pdf/2782.pdf
A dynamic decision support system to predict the value of customer for new product development S.L. Chan⁎, W.H. Ip Department of Industrial and Systems Engineering, The Hong Kong Polytechnic University, Hung Hom, Hong Kong
https://quizlet.com/223552788/mindtap-chapter-5-flash-cards/
Which component of a decision support system (DSS) has routines or tools for helping managers do things like make better marketing mix decisions and new product development decisions or assess alternative marketing plans? a. Data system b. Model system c. Logic system d. Dialog system
https://www.sid.ir/En/Journal/Reference.aspx?ID=363121
List of Reference(s) A DYNAMIC DECISION SUPPORT SYSTEM TO PREDICT THE VALUE OF CUSTOMER FOR NEW PRODUCT DEVELOPMENT. There is no information: Contact Us. Address : No. 1, 4th All, Bahar Ave, Qamushi St, Ashrafi Esfahani Hwy, Tehran, Iran . Post Code : 1461965381 . Tel/fax : +982144265001-4 .
https://courses.lumenlearning.com/boundless-marketing/chapter/new-product-development/
The actual launch of a new product is the final stage of new product development, and the one where the most money will have to be spent for advertising, sales promotion, and other marketing efforts. The commercialization process. Commercialization of a product will only take place, if the following three issues are satisfied:
https://quizlet.com/93413877/isds-3115-conceptual-questions-flash-cards/
B.) Political/legal change brings about new trade agreements, tariffs, and government requirements C.) Understanding the customer is the premier issue in new-product development D.) Economic change brings increasing levels of affluence in the short run but economic cycles and price changes in …
https://www.ifm.eng.cam.ac.uk/research/ctm/ctmtools/
The Centre for Technology Management has been conducting research into management tools since 1993, exploring: The development of well-founded and effective management tools, the nature and organisation of management tools and toolsets, visual methods for strategy and innovation.
https://hbr.org/1986/01/the-new-new-product-development-game
The rules of the game in new product development are changing. Many companies have discovered that it takes more than the accepted basics of high quality, low cost, and differentiation to excel in ...
https://onlinelibrary.wiley.com/doi/abs/10.1111/j.1540-5915.2010.00287.x
Understanding the Elusive Black Box of Dynamic Capabilities. Paul A. Pavlou ... where dynamic capabilities influence performance by reconfiguring existing operational capabilities in the context of new product development (NPD). ... Data from 180 NPD units support both the measurable model of dynamic capabilities and also the structural model ...
http://ebusiness.mit.edu/urban/papers/a%20new%20products%20analysis%20and%20(ms%201968).pdf
by the use of dynamic programming. The final decision is based on the business- ... a new product's development, the executive must decide if the product is to be introduced, if it is to be rejected, or if more study is needed before a decision ... A NEW PRODUCT ANALYSIS AND DECISION MODEL …
https://cims.ncsu.edu/tools-assessments/new-product-development-decision-support/
having a deeper market awareness of new opportunities and competitive threats; A CIMS tool, the New Product Development Support Tool, is a portfolio-level, strategic management tool that enables users to make proper “go / no go” decisions at every stage-gate in a project’s lifecycle.
https://www.feedough.com/new-product-development-npd/
Product Development. Once all the strategies are approved, the product concept is transformed into an actual tangible product. This development stage of new product development results in building up of a prototype or a limited production model. All the branding and other strategies decided previously are tested and applied in this stage.
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