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https://www.academia.edu/5048572/Product_Development_Decision_Support_System_Customer-Based
customer-based product development decision support system v.o.c. market planning intelligence corporation - voice of customer/qfd organizational objectives problem statement design conditional design requirements - set criteria - search for alternatives validation of the model evaluation - compare/contrast success candidate alternatives ...
http://www.jise.ir/article_3917_b6c520b1fb26bd66b9adffb7c83322c3.pdf
Product Development Decision… 57 because important points can be learned and better solutions developed from decision analysis. Decision analysis involves the decomposition of the elements of a decision situation to allow detailed separate and yet integrated study of those elements.Cited by: 4
https://www.researchgate.net/publication/228660324_Product_development_decision_support_system_customer_based
Product development decision support system customer based Article (PDF Available) in International Journal of Industrial and Systems Engineering 1:56-69 · January 2007 with 35 Reads
https://www.academia.edu/5048606/Product_Development_Decision_Support_System_Customer-Based
Product Development Decision Support System Customer-Based
https://pdfs.semanticscholar.org/81c2/fae9fb185914fb1fc76035ef8b720dd7b654.pdf
The study by Chan & Ip (2011) proposed a decision support system for new product development, which consists of two submodels. The system provides the buying behavior of customers using a system dynamic approach based on three elements: the attractiveness of the product, customer preferences and satisfaction, and marketing strategy.
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